New Jersey – March 3, 2025 – JBJ Soul Kitchen is proud to announce the celebration of a significant milestone—serving its 200,000th meal. What started as one small restaurant with a big mission has grown into a community-driven initiative that proves real change is possible. Through its Pay It Forward model, JBJ Soul Kitchen has provided restaurant-quality meals to those facing food insecurity while inviting paying customers to contribute toward feeding their neighbors.
Since opening our doors, JBJ Soul Kitchen has remained committed to providing delicious three-course meals to individuals and families in need while fostering an environment where All Are Welcome to dine with dignity. The milestone of 200,000 meals served is shared between the Red Bank and Toms River locations, highlighting the ongoing impact of the initiative in New Jersey communities.
Reflecting on this milestone, Dorothea and Jon Bon Jovi shared their gratitude, “When we first opened, people did not understand our unique Pay It Forward model. We are not a soup kitchen. We are not a pay-what-you-want restaurant. We are a unique Pay It Forward model where those who are unable to pay, volunteer their time. Those who can pay, pay for their meal and donate to pay it forward. Everyone has the same amazing meal. Everyone has the same fantastic experience. This model has now been proven time and time again for well over a decade.”
The flagship location in Red Bank, New Jersey, opened in 2011 with just 33 seats. Over the years, JBJ Soul Kitchen has expanded to include The B.E.A.T. Center in Toms River, a vibrant resource hub offering a choice food pantry in partnership with Fulfill, a culinary training program, and a JBJ Soul Kitchen. Additionally, we have locations at Rutgers University-Newark and New Jersey City University, addressing food insecurity among students.
JBJ Soul Kitchen has served 200,000 meals within its dining room setting. This number does not include the thousands of additional meals provided during crises such as Superstorm Sandy, the COVID-19 pandemic, and supporting local warming centers and overnight shelters during Code Blue nights.
Supporters can directly affect change by dining at JBJ Soul Kitchen’s Red Bank or Toms River locations. The mission to fight food insecurity is ongoing, and continued community involvement is essential. To contribute directly to our Pay It Forward program, visit this link